Entries Tagged as 'Uncategorized'

Don’t Cut Your Budget - Stay WITHIN Budget!

January 14th, 2009 · Comments Off

In tougher economic times, you don’t necessarily need to trim your printing budget
Too often, our clients hear the dreaded “budget cut” phrase.  We hear it in our industry every January 1, despite whether it is boom or bust.  In reality, what a business is trying to do is get within budget, because so often printing [...]

Tags: Printing · Uncategorized

Happy Holidays!

December 22nd, 2008 · Comments Off

The holiday season has always been a time to get together with loved ones, offer thanks for the blessings of the year, and offer well wishes to friends and neighbors as we begin a New Year. 2008 has been one of change and growth for Kopytek - a year in which we moved into a [...]

Tags: Printing · Uncategorized

I’m a Small Business - What should I know about printing?

December 12th, 2008 · No Comments

At Kopytek, we work with companies of all sizes to fulfill their printing needs. That being said, it’s always exciting to work with a small business and help them realize that they can, in fact, create the printed pieces they need and stay within budget. Here are some tips to help small businesses [...]

Tags: Printing · Uncategorized · direct mail · graphic design

Heidelberg Takes a Hit

November 21st, 2008 · Comments Off

The world’s largest printing press manufacturer, Heidelberger Druckmaschinen AG, has seen economic downturns before, but probably none quite like the current cycle.  Consolidation, a high Euro, and Japanese competition are among the many obstacles facing one of the great companies of the printing industry.
As the number of printing companies continues to decline, Heidelberg finds itself [...]

Tags: Printing · Uncategorized

Small Commercial Printers VS Franchises

November 7th, 2008 · Comments Off

Back in August, Printing Impressions Magazine wrote an article about the differences between small commercial printers versus franchise printers.  Kopytek was interviewed for this article because of the unique perspective we have on this situation.  You see, we started the business back in 1986 as a franchise of a well-known quick service printing and copy [...]

Tags: Printing · Uncategorized

An Update from Quark - Worthy of the Read

October 31st, 2008 · Comments Off

Happy Halloween!
Gavin Drake, Marketing Director for Quark, picked up on our blog post the other day regarding Quark, and he had a correction for us, which we need to explain. In our blog posting, we had included the phrase “come back to Quark” in quotation marks, implying that Quark actually stated these words in [...]

Tags: Printing · Uncategorized · graphic design

Goodbye Quark!

October 24th, 2008 · Comments Off

Printers, graphic designers, and advertising agencies received a funny email the other day, inviting us to “come back to Quark” and try version 8. Thousands of us in this field have had a lot of laughs over this one, and here’s why:
Years ago, Quark was the only game in town. If you wanted the best [...]

Tags: Printing · Uncategorized · graphic design

Printing Money

October 20th, 2008 · Comments Off

When times get tough, a lot of people make jokes about it not being a problem for a printer, because they can just print money. Of course, everyone laughs but the printer, because he or she has heard that one (about a million times). It does, however, bring up an interesting topic, and that is, [...]

Tags: Printing · Uncategorized

The Art of Working with Freelancers

October 10th, 2008 · Comments Off

Using freelancers is a great way for businesses to get professional graphic design work without the expense of a large agency or having a designer on staff. Many of our clients work with wonderful freelancers who bring a wide range of talent and expertise to each project. If you’ve never worked with freelancers, [...]

Tags: Printing · Uncategorized · graphic design

The Ever-Changing Printing Business

October 3rd, 2008 · Comments Off

What happened to all the printing businesses??
The printing business has become so capital-intensive that the banking crisis of the last several weeks affects virtually every manufacturer, including printers. As short-term interest rates rose in response to a tightening credit policy, and banks’ reluctance to lend to each other, any manufacturing business with structured debt [...]

Tags: Printing · Uncategorized

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