Imagine if you counted by the second how long every task took you at work.  It might give you a new perspective on how your time is used. For example a five minute run to the soda machine will cost you 300 seconds or a 10 minute talk with a coworker will cost you 600 [...]

Now that Halloween is here, many of our favorite scary movies are playing on TV and at the movie theater. As much as we love these thrilling films, the characters seem to constantly break the rules of scary movie survival, as if they have never seen one. Our vast scary movie watching and printing experience [...]

Since Kopytek’s founding we have strived for innovation to save our customers time and money. With the onset of the recession it has become increasingly important to implement new ways to maximize the impact of direct mail, and help our clients make the most of their marketing budgets. While the private sector continues to push [...]

A year after the United States Post Office (USPS) increased rates, they are attempting to do it again. Honoring a promise to raise 2010 rates, the USPS is pushing for a rate increase in January.  The new postal rates will need to be approved by a special panel of five-people called the Postal Regulatory Commission [...]

It doesn’t take a super detective like Batman to figure out that booklets and other printed pieces need to have a binding. Without the binding, some printed pieces would be clumsy and fall out when opened, which is far from “super” for your return on investment. But just like Batman and Robin, printers like Kopytek [...]

Welcome back, I hope you haven’t been lost without the other half of the color spectrum. Colors are very important to how we connect with a printed piece, just as important as the copy. Have you ever tried to read a list of colors, but the words where actually a different color than they read…like [...]

If you’re red with anger and become blue with sorrow, does that mean there’s a period of being purple somewhere in the middle? Well maybe if you’re a chameleon, but for the rest of us, colors carry meanings that evoke emotions. Whenever you send out a printed piece, the colors, along with the design should [...]

Social media sites might all seem like YouTwitFace to you – confusing, and hard to keep up with. Yet as confusing as it may seem to some, social media, (i.e. Facebook, Twitter, LinkedIn) can be a good form of communication. But take caution! While it is easy to look at Facebook’s 500 million unique visitors [...]

Maybe that’s not exactly what Francis Scott Key wrote during the shelling of Fort McHenry, but it is certain that without the printing press the American Revolution may have never happened. That’s because the printing press was America’s first collective voice. During this time freedom of speech was not protected and printing was the only [...]

BREAKING NEWS: In a shocking story, UK newspaper the Independent is predicting that the Internet will bring about the end of printing. The author with his amazing foresight was quoted as saying, “In Silicon Valley, the printing business is down 40 percent in the past 24 months…record numbers of printers are failing, being sold, or [...]