When you walk in a casino, chances are, you are going to walk out with less money than you came in with. (How else could they offer all-you-can-eat crab legs?) Maybe you’ve heard the term, the house always wins. That is because casinos play the ‘house advantage’ by mathematically determining favorable odds to ensure they [...]

First impressions are everything. It’s a moment you can’t get back or change, and your one chance to impress or disappoint. Whether or not you rely on first impressions as way to gauge people, it is nearly impossible to avoid subtle assumptions about another person. In an experiment to test first impressions, researchers had 30 [...]

You wouldn’t go hiking without a compass, so why venture into direct marketing without an experienced guide? Throughout history there have been countless explorers who have set out to find new territories, but needed help from others who knew the lay of the land. In fact, Lewis and Clark would have never seen the Pacific [...]

On April 1st it’s not easy to know who you can trust and who you can’t. In recent years there have been spectacular April Fools Day pranks on TV, in the newspaper and on the radio. No matter how large these pranks grow, nothing good seems to come out of them, except for a few [...]

Just because you’re not James Bond and own a car that doubles as a submarine, that doesn’t mean you don’t have a need to protect your data. In the business world, like the world of spies, information must be kept secure from loss, and possibly identity theft. For most of our clients, confidential data has [...]

Ever wonder what it would be like to bring the web to life? Well, that is quickly becoming a reality with QR Codes or Quick Response Codes. These codes allow you to get information instantly, whether you are walking down the street, opening your mail or watching TV, just by scanning a bar code with [...]

Kopytek has launched a YouTube channel at  http://www.youtube.com/user/PrintMailFulfill. Enjoy one of our first videos and stay tuned for more to come.

Unless your name is Ebenezer Scrooge, you love getting Christmas cards. Their warm messages and thoughts from friends can put anyone in the holiday mood. For nearly 150 years people have been sending Christmas cards through the mail to spread holiday cheer and remind family and friends that they are thinking about them at this [...]

The holidays have come early at Kopytek in the form of the world’s fastest high volume printer. Considering we don’t have a chimney, Santa really outdid himself by delivering an Océ Varioprint 6250 Ultraline printer. While we’d like to think we were just really good this year, the fact is we purchased this “must have” [...]

Every Thanksgiving we evaluate our lives and give thanks for the many blessings we have. But what does a turkey have to be thankful for on Thanksgiving? Because in the infamous words of Adam Sandler, “Oh I love turkey on Thanksgiving!” And so do a lot of other people, in fact every year 45 million [...]