One of the earliest accounts of printing dates back to the days when the emperor of China ordered prints of the six main classics of Confucianism. Since then, a lot has changed! Printing has steadily evolved as technology has improved and demand has changed. Today it doesn’t take an emperor’s budget to order custom printing pieces. Getting the printing you want - when you want it, in the quantities you need - is affordable for anyone.

Think of the “olden” days of printing. (Ok, so maybe it was just a few years ago, but things change quickly in this industry!)  You ended up having to produce huge quantities of your printed materials because it was more cost effective to do it that way, right?  Maybe you really only needed 5000 brochures for a trade show, but you printed 20,000 because of the price break.  Your marketing dollars were tied up in that inventory, you had to store it someplace, and the content was probably out-of-date before you got through them all.  Sound familiar?

Today, all that has changed, and the short print run is within everyone’s reach.  Modern digital technology has made it possible to produce small quantities of pieces at a price that is affordable.  Printers who have anticipated this shift and put the appropriate equipment in place are well poised to offer customers short print runs that can be customized for a specific event, targeted to a key audience, or focused on a timely marketing message.  Think of the many opportunities your marketing can take advantage of through cost-effective, short print runs.

Kopytek anticipated the many benefits shorter print runs can add to your marketing campaigns, and has always been committed to investing in the latest printing and finishing equipment.  In 2008, we even designed our facility with equipment needs and efficient workflow in mind.  This has allowed us to produce short print runs - in the same facility we produce larger more complex jobs - in a cost effective and timely manner. With faster turnaround times, lowered costs, and the flexibility to personalize documents, short print runs are a popular option.
We’re here to help with your needs for short print runs.  Please contact us at sales@kopytek.com or 314-432-2700.